About

About

W.Green is a Branded Communication Agency with a specialty in the area of sustainable fashion & lifestyle. Willa Stoutenbeek, the founder of W.Green, has a deep and genuine love for fashion as well as sustainability and has a grand ambition to clean up the industry in an aesthetically high value manner.

W. Green cleans up the lean mean marketing-machine
W. Believes in the beauty of sharing creation and innovation
W. Believes in honesty, transparency and real connections
W. Connects your creations with your audience by clear and authentic communication
W. Believes in organic growth
W. Prefers beautiful brands or services that intrinsically decide to do things better

Willa Stoutenbeek

Willa Stoutenbeek

Founder

Founder Willa Stoutenbeek has over 15 years of experience and a large network of journalists, stylists and other influencers in the field of Fashion & Lifestyle. She is also initiator and former co-owner of the sustainable branch at Spice PR and also co-founded MINT at Modefabriek.

In April 2013 Willa decided to continue independently and set course for W.Green. A Branded Communication Agency with a holistic approach, fresh look ahead and an innovative and critical vision for now and the future. We are familiar with old models and ideas but we rather pioneer to find new models and solutions still applicable in the (near) future.

Willa has ever since been recognized and often invited or interviewed as an expert in the field of sustainable fashion & lifestyle by influential leaders such as TEDx, Vogue, ELLE, Marie Claire, Glamour and many others.

Next to Willa the W.Green dream team currently consists of 3 dedicated project managers, a creative strategist, 3 hard working interns and a handfull of loyal and highly talented freelancers in the fields of photography, (graphic) design, branding, (content) creation, (copy) writing and web building.