Propercorn is the number one premium popcorn brand made from natural ingredients. Inspired by her fathers popcorn, founder Cassandra Stavrou launched the brand in 2011 together with her best friend and co-founder Ryan Kohn. They started selling from Ryan's flat in London, but now Propercorn is a succesful independent company and available in over 10 countries.

W.Green and Propercorn worked alongside each other on their allround communication in the Dutch market as well as the PR around the launch at Albert Heijn. We've also hosted Propercorn Tastemakers, an event where we brought the brand experience and flavour perfection of Propercorn to life.

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